Seven possible ways to add revenue this week.
Have you noticed every expert is talking about reducing cost to survive in this challenging economic time? I subscribe to ton’s of news letters from marketing, sales and business consultants, and all they want to tell you is cut your costs and take care of your clients and customers. Makes sense, but then what? You still need to bring in new revenue to either grow, or replace lost revenue. Why isn’t anyone talking about that? Because it’s much harder to implement new sales and marketing than it is to cut some expenses, and many consultants don’t have an answer. If you’re willing to change the way you think and act, then this may help.
Here are my seven ways to add sales this week. Each one may not apply, but several will. To go into detail would take me writing a book, but if you need additional information, feel free to call me and we can discuss. By the way. STOP MOST ADVERTISING NOW!
· Offer a 100% IRON Clad- NO CRAP guarantee. Guarantee what your prospects fear will happen, will not happen when they buy from you.
· Start a Co-operative marketing program with three companies today. Pick up the phone, call them and say, hey, I’ll promote you by (fill in the Blank) if you will promote me. Get three companies promoting what you sell today- with the guarantee.
· Add TRUE Incentives to buy NOW! “I will guarantee you will see more sales in the next 4 weeks if you do these 3 things”. “ Buy this month and get 50% rebate back to your company for one month”
· Business Card marketing. Look- it’s slow. Go hand out 100 business cards every day. (You will be amazed what can happen. Mention your 100% IRON CLAD NO CRAP guarantee
· Increase your closing percentage on the opportunities you do have. How? A questionnaire and a 100% NO CRAP GUARANTEE, and Incentives to BUY NOW! (and close!)
· Offer and promote a new service to all your clients and customers. You’re a business; you have the ability to offer all kinds of new stuff. What does your competitor offer that you don’t? What are your clients buying that you don’t offer? Offer your co-op partners services to your clients and charge a finders fee… they would be happy to pay you! Become a reseller of business printing, every company prints stuff. Be creative!
· Get on Line. You can have an ad on the first page of Google in 30 minutes. You can have an ad on Face Book in 30 minutes. You can have an ad on yahoo in 30 minutes. All targeted to your services and a local area. People even find me on Craig’s list. And that’s free. For less than $50. a week you may find a great new client. WARNING! Call me or some one who knows Internet marketing before you start, and have them check stuff out before you activate a new account. You can waste a lot of money
Mike Bayes
